Customer Story

Luke Bryan

Sector

Music

Profile

Country Music Superstar

Key market

North America

60%

of people who take free trial become a paying subscriber

$16

Average Annual Revenue Per User

50

premium guitars ($285) sold out within 15 days (60% from one post)

Community Quotes

I lovethe app! To know that the biggest name in country music takes time out of his busy schedule to make sure his fans are taken of is remarkable. I can jump on anytime and watch LBTV, which is my favorite on the app. Seeing all the pics/videos from concerts, talk show appearances, events and being with his family is awesome. To me, it's worth the money spent! Thank you, Luke!

Love it. Meet people with a common interest. Won concert tickets and meet/greet with Luke for the Virginia Beach show. Met an appster at the concert. Luke live streams with the fans.

I love that with this app I can know other obsessed fans exist and I’m not the only Luke crazy girl. I love seeing everyone’s concert experiences and pictures. Thanks to Luke an Team for creating this wonderful app.

Press Quotes

"While the app itself is free to download, fans must create an account to get them access to all of the information listed throughout its features. But every bit is worth it as each page throughout the app leads fans to another dimension and side to Bryan’s life." - Sounds Like Nashville

"Luke Bryan has launched a brand-new fan app that allows his followers to get even more up-close and personal with the country hitmaker." - The Boot

"Luke chose the Disciple Media platform as the best way to connect to his millions of online fans in a meaningful way. Based on in-depth fan insights, the app is tailored to Luke’s persona and community, delivering ‘in the moment’ fan experiences." - UMG Nashville