Do-gooder of the year: Charlotte Wibberley, APVA

Charlotte is the founder and CEO of APVA and Automations & Funnels Specialist supporting business owners to nail their funnels, grow their audiences, and make more sales!

She set up her first online business after leaving a long blue-chip corporate career after having her son in 2012. She then went on to launch her thriving automation and funnels consultancy.

She supports small businesses and freelancers and splits her time between her consultancy and spearheading a collaborative community for VAs & freelancers with her industry organization for Virtual Assistants, the Association of Professional Virtual Assistants with the APVA.

Her mission has always been to work with and support people who are struggling physically and emotionally to keep a 9-5 job and be a mother, so she feels incredibly proud to have built an organization that does just that.

Through her membership, accreditation, training, and mentorship her team continues to support those who are new to the VA industry and those who are looking to grow their business.

Hearing her members’ success stories of breaking through mindset barriers, growing their businesses, and increasing their self-belief makes her incredibly proud and inspires her to continue to grow the business.